It's that time of year when most of us are thinking about sunnier climes. So we were excited to hear that Magic 105.4 has signed a deal with Monarch for a month long promotion called Magic’s March Giveaway.

Comprising on air and online activity the station will be giving away 100 flights over the course of the month to destinations including Turkey, Gran Canaria, Cyprus and Menorca.

Listeners will be able to win a pair or four return tickets to any of the destinations from either Gatwick or Luton.

Not only does this offer a great pick me up for their listeners, it also demonstrates how effective radio station partnerships are at raising brand awareness.

If you’re interested in doing something like this, please feel free to talk to one of our specialists on 0207 90 70 6 70.